Search Analyst Sasikumar Talks

Strong verbal and written communication skills. Search Analyst Sasikumar Talks

#englishspeaking #communication #searchanalystsasikumartalks

Hi everyone when I tried to apply for a job I come across a lot of recruiters' applications that states that they strongly require strong verbal and written communication skill is important.

After noticing the sentence's strong verbal and return communication skills I post this video.

Yes, I totally agree that most white-collar jobs and most IT companies, and bigger organizations expect their employees to have good communication skills in English.

Indians have many language options, and they learn and explore too many languages and that may be one of the barriers while speaking English. Normally Indians are good at writing and reading, And when it comes to speaking, yes the lag. This is because we have the knowledge but we don't speak.

In this video, I want to once again stress the importance of the English language, and just learning is not important, we should apply it in our day-to-day life. Thank you.

Add tags to your YouTube videos. Search Analyst Sasikumar Talks. (Tamil)

In this video, I have explained the tags that we add while we upload YouTube videos.

We all know that metadata while uploading YouTube descriptions plays a vital role in the User experience. Viewers of our video normally can look into these metadata such as the title of the video, description of the video, and thumbnail but these viewers cannot see the tags which include 500 characters.

According to YouTube these tags, I mean the YouTube tags do not play a key role in video ranking but it helps to understand your video in a better way. When you misspell words in your video content, those words can be added as tags. This is all about the words you use in your video content and it should reflect on your tags.

One more important thing is that, you should not add, stuff tags in your YouTube video description box, Remember the description box is only to describe what you have conveyed in your YouTube video and it is not a Keyword stuffing place.

In summary, I want to convey to you that whenever you add tags, you just include words that you use in your video content and particularly use the word that you may find that you have misspelled a few words and this helps YouTube, to better understand the content that you present in your videos.

Marketing Strategies in Tamil. Search Analyst Sasikumar Talks

Content marketing: Creating and distributing valuable and relevant content to attract and engage a specific target audience.

Search engine optimization (SEO): Optimizing a website to rank higher in search engine results pages (SERPs).

Social media marketing: Using social media platforms to promote products or services and engage with customers.

Email marketing: Sending promotional emails to a list of subscribers to generate leads and sales.

Influencer marketing: Partnering with social media influencers to reach a larger audience and promote a brand.

Pay-per-click (PPC) advertising: Running ads on search engines and social media platforms that only charge when someone clicks on the ad.

Affiliate marketing: Partnering with other businesses to promote their products or services and earn a commission on sales.

Video marketing: Creating and distributing videos to promote products or services and educate customers.

Public relations (PR): Building relationships with the media to earn coverage and promote the brand.

Event marketing: Hosting or participating in events to promote the brand and generate leads.

Public Relations and Public Relations Officer. Search Analyst Sasikumar Talks

In this video, I have talked about public relations and also the Rules and responsibilities of a public relations officer. Public relation means the practice of managing and spreading information about an organization to the people or public.

The public relation officer in a company or an organization have the chief responsibility for the communication and relationship with the public and also brings public opinion to the organization thus he creates a good image of the organization in the perception of the public.

Degree holders in communication and journalism prefer public relation officer or media relation officer. The public relation officer handles media communication, crisis communication, social media communication, and internal communication.

As public relation officer plays an important role, you can see them in government organizations, private organizations, Institutions, Universities, and many other industries.

Media Relations. What is it? Search Analyst Sasikumar Talks (Tamil)

campaign#mediarelations #publicrelationofficer #marketing

In this video, I have explained media relations. yes what is media relation what are the roles and responsibilities of a media relation officer?

In an organization, the media relation officer has a good relationship with the media, particularly mass media which include television newspapers magazines and journals, and popular websites and blogs.

By having a good relationship with the mass media and the persons who are responsible for publishing content in mass media one can reduce the advertising cost for the company.

The media relation officer takes the company mission, advertisement campaigns, organization changes, financial results, press information, branch openings, product launch, celebrations, and promotions to the media persons directly.

In many organizations, the PRO, and public relations officers take the media relations responsibilities.

Thank you very much. This is search analyst Sasikumar talks.

Your video has an unsupported aspect ratio. Search Analyst Sasikumar Talks. (Tamil)

#youtubeseo #youtubeoptimization #seo #searchanalystsasikumartalks

I have uploaded more than 300 videos to my YouTube channel but I have done a small mistake and the mistake is I did not put the right aspect ratio when I use the camera. yes, the aspect ratio is very important when you upload videos on YouTube channels. if you upload a video with the wrong aspect ratio you cannot use the end screen element in your YouTube setting. The recommended aspect ratio is 16 9 and sum of the people discussed is 4:3. it is very simple to fix this issue I just open the camera open to the video and then I changed the aspect ratio from full to 6:9. now I uploaded the video and it works perfectly well and I could add the end screen element. After uploading 300 videos I noticed that I am not recommended by YouTube by showing up my video in the suggested videos and I wonder and question whether the end screen element error may be the problem for the videos that I upload. Thank god at least by now I understood my mistake maybe a small mistake or a bigger mistake now I correct it I changed the camera aspect ratio and I can add the end screen element hope things will be favorable soon and my videos may get noticed soon thank you very much. this is such analyst Sasikumar talks.

What is Sentiment Analysis? Search Analyst Sasikumar Talks (Tamil)

#sentimentanalysis #marketanalysis #seo #searchanalystsasikumartalks

Sentiment analysis is nothing but analyzing the marketing data which eventually helps us to understand how the customers or the consumers feel about the organization or the business. Sentimentally how the customers are connected to the business can be analyzed and it can be called sentiment analysis.

Whether the customers feel about the business or the product positively or negatively or neutrally should be analyzed and it is considered an important factor when it comes to business and customer relationships.

When you understand the customer's emotional connection with the product or the services, the business can fine-tune the business approach toward success.

Sentiment analysis is a kind of natural language processing and mostly it analyses the textual data. While doing sentimental analysis, the marketing data might be a review, social media, online, comments, or news data, which ultimately helps business owners better understand their customers. I personally feel that sentiment analysis will directly or indirectly help in online reputation.

Our 10 Weakness well Monetized. Search Analyst Sasikumar talks

We human beings have some weaknesses and some businesses and marketers use our weaknesses and monetize our weaknesses.

Whenever we see celebrities and cricketers in the TV advertisement and the product they endorse we tend to believe them, we trust them, but these stars are actually advertising but not giving their personal opinion. they are acting in the advertisement just like how they act in the movies etc. So don't believe them and buy the products they endorse. Apply your own discretion.

Some people believe that foreigners and companies involved in foreign investment are good companies but that is not correct in all cases.

Some people believe in the word "free". sometimes the word "free" is the most dangerous word in the marketing world. Don't believe in freebies nothing will come free until you do the work for it and until you pay for it.

When I watch a video I saw that one person sold brass as iridium but that is not actually Iridium. in this case, people need general awareness. And some companies and marketers feel proud when we spend and encourage our spending to sell their products and goods.

Some businesses initially offer products with less or no price but slowly introduce and inject heavy prices that we won't recognize soon.

Some financial Agencies say that they will give good and mind-blowing returns if we invest in their company but all these things should be done after personal analysis and research on the company while we invest. People tend to invest just because their neighbors invest, just because their friends invest, but that is not the correct way.

In so many ways business use people's weakness and convert them into money example credit card gives an addiction for people to spend money that they really don't own but credit card companies later put heavy charges for late payment and so many other charges and collapse people's life. so dear people mind your weakness and be aware of these companies and marketers who want to monetize your weakness.

Lead Generation Tamil. Search Analyst Sasikumar Talks

Content marketing: Creating valuable and informative content can attract potential customers to your website and help generate leads. This could include blog posts, whitepapers, e-books, webinars, and more.

Search engine optimization (SEO): Optimizing your website and content for search engines can help increase your visibility and drive more traffic to your site, which can lead to more leads.

Pay-per-click (PPC) advertising: Running PPC campaigns on platforms like Google Ads and Bing Ads can drive targeted traffic to your website, increasing your chances of generating leads.

Social media marketing: Building a presence on social media platforms like Facebook, Instagram, and LinkedIn can help you connect with potential customers and generate leads.

Email marketing: Sending targeted and relevant email campaigns to a list of opted-in subscribers can help generate leads and build relationships with potential customers.

Affiliate marketing: Partnering with other businesses or individuals to promote your products or services can help generate leads and increase your reach.

Referral marketing: Encouraging current customers to refer their friends and family can be a powerful way to generate leads and acquire new customers.

Inbound marketing: Creating valuable content that attracts potential customers to your website and then guiding them through the sales funnel, can be a great way to generate leads.

Influencer marketing: Working with social media influencers to promote your products or services can help increase your visibility and generate leads.

Event marketing: Hosting or sponsoring events can help generate leads by providing an opportunity to connect with potential customers in person.

These are some of the most popular lead generation techniques, but there are many other methods that can also be effective. It's important to identify which techniques will work best for your business and target audience, and to regularly review and optimize your lead generation efforts.

A/B testing in Marketing. (Tamil) Search Analyst Sasikumar Talks

A/B testing, also known as split testing, is a method used in digital marketing to compare two versions of a marketing campaign, website, or app to determine which version performs better. The goal of A/B testing is to improve the performance of a marketing campaign by making data-driven decisions.

A/B testing typically involves creating two versions of a campaign, website, or app, with a single variable changed between the two versions. For example, if you're testing a website, one version may have a different headline, while the other version has the same headline but a different call-to-action button.

The two versions are then randomly shown to a sample of users, and the performance of each version is measured using metrics such as click-through rate, conversion rate, or bounce rate. The version that performs better is then chosen as the winner and used for the entire audience.

A/B testing can be used for a variety of marketing campaigns such as email marketing, social media marketing, and online advertising. It allows marketers to make data-driven decisions on what works and what doesn't work, which can lead to an increase in conversions and revenue.

It's important to note that A/B testing should only be used to test a single variable at a time, so you can understand the specific impact of that change.