Search Analyst Sasikumar Talks

What is SEO, SEM, and SMO? (Tamil) Search Analyst Sasikumar Talks

#seo #sem #smo #searchanalystsasikumartalks

SEO (Search Engine Optimization) is the practice of optimizing a website to rank higher in search engine results pages (SERPs) for relevant keywords and phrases. This includes tactics such as keyword research, on-page optimization, and link building. The goal of SEO is to increase organic traffic to a website by making it more visible to search engines.

SEM (Search Engine Marketing) is the practice of using paid advertising on search engines to reach potential customers. This includes tactics such as pay-per-click (PPC) advertising, shopping ads, and display ads. The goal of SEM is to increase visibility and drive traffic to a website by appearing at the top of search engine results pages.

SMO (Social Media Optimization) is the practice of using social media platforms to increase visibility and drive traffic to a website. This includes tactics such as creating and sharing content, engaging with followers, and running social media ads. The goal of SMO is to increase brand awareness and reach a larger audience by leveraging the power of social media platforms.

All three, SEO, SEM, and SMO are important to increase visibility and drive traffic to a website and are complementary to each other.

The Unedited videos by search analyst Sasikumar talks (Tamil)

Whether or not you can publish unedited videos depends on the specific context and platform on which you intend to publish them.

In general, platforms such as YouTube, Vimeo, and TikTok have guidelines and terms of service that you must follow when uploading content. These guidelines may prohibit certain types of content, such as hate speech, violence, and other forms of offensive material. Additionally, they may require that you have permission from any individuals appearing in your videos or that you have the rights to any music or other copyrighted materials used in your videos.

It's also important to consider any legal or ethical implications of publishing unedited videos. For example, if the video contains sensitive or private information about someone, it may be illegal or unethical to publish it without their consent.

In short, you must review the terms of service of the platform you want to publish on and make sure that you are not violating any laws or ethical guidelines.

Traditional Marketing V/S Digital Marketing (Tamil) Search Analyst Sasikumar Talks

#marketing #traditionalmarketing #digitalmarketing

In this video, I explain how digital marketing has an advantage over traditional marketing. By using digital marketing techniques, we can automate our work, measure and track our performance, and conduct marketing activities 24/7. Additionally, digital marketing can reach a worldwide audience and is less expensive than traditional methods. With the growth of the digital marketing industry, it is becoming increasingly important to target the right audience.

However, traditional marketing also has its benefits. It emotionally and socially connects people and attracts local audiences for local retailers. There is also a unique value and respect for traditional marketing ideas and advertisements. Furthermore, there are many people who have an old-fashioned mindset, which makes them prefer traditional methods. Additionally, traditional marketing can provide more credibility than digital marketing. Ultimately, a combination of traditional and digital marketing can be a good strategy for any marketer. Thank you.

Traditional Marketing and my Personal opinion. (Tamil) Search Analyst Sasikumar Talks

#marketing #traditionalmarketing #digitalmarketing

Hello everyone in this video I have explained my experience and connection with traditional marketing,, and yes, I am a 40 years old fellow who knows both traditional marketing and digital marketing. In our house, I have a television. But, we watch YouTube on our TV, I don't have the habit of reading a newspaper and checking the advertisements. I don't have a radio, and I rarely enjoy listening to FM on the phone.

Occasionally while walking on the street, some marketing person will hand over flyers and leaflets, and these advertisements are not getting my attention. I always want to search on the internet using search engines to find out the services and products which I like.

By sharing my experience, I want to convey that people are slowly losing interest in traditional marketing strategies, and only digital marketing strategies or the mix of traditional and digital marketing strategies works, yah attracting the customer's attention.

Sitka Sound, Alaska, is home to these cuties, the smallest species of marine mammal. What are they?

Sea Otters. (English) Search Analyst Sasikumar Talks Today

Sea otters, members of the weasel family, live in the cold waters of the North Pacific Coast, from California up to Alaska. They live in groups called rafts and spend most of the day fishing and eating. Otters burn a huge amount of calories, so they eat up to 25% of their body weight a day to keep their cold-water, aquatic lifestyle going. Their thick, water-repelling fur, the densest of any mammal, is so effective their skin never actually gets wet. That allows them to comfortably spend almost their entire lives in the water. Courtesy: Bing.com

Adsense. Where to start it to make money? (Tamil) Search Analyst Sasikumar Talks

#adsense #seo #searchanalystsasikumartalks

1. Book a domain

2. Create a Blog

3. Post every day/week (try at least 40 posts)

4. Bring some traffic to your website. (50-100visits/day)

5. Try trending content and target developed countries.

6. Apply Adsense (adsense.google.com)

7. Wait a couple of weeks for approval.

8. Start Earning.

100 Backlinks per Day? (Tamil) Search Analyst Sasikumar Talks

#backlinks #backlinkstamil #seo #searchanalystsasikumartalks

I have seen, and even now I come to hear, that some SEO Companies, not all appoint SEO specialists who actually not doing the real SEO. They assign them data entry kinds of works like building building with 500 BL counts or 100 BL counts in a day, and that is not the right way to do SEO because instead of creating backlinks, one should create great content that could build up natural backlinks.

It's a type of Grey hat SEO but whenever you do a lot of backlinks Give keep these things in your mind don't build backlinks from useless websites, I mean irrelevant websites and very low-quality website.

Building 100 quality backlinks can be a challenging task, but there are several strategies you can use to acquire them:

Create high-quality content: If you have a website or blog, creating high-quality and informative content can attract natural backlinks from other websites. The more valuable and informative your content is, the more likely other websites will be to link to it.

Guest blogging: Reach out to other websites or blogs in your niche or industry and offer to write a guest post. This can help to build relationships with other websites and gain backlinks.

Directory submissions: Submit your website to relevant directories, such as online business directories, industry-specific directories, and local directories.

Social media: Share your content on social media and engage with other users. This can help to increase visibility and attract backlinks.

Commenting: Leave thoughtful and relevant comments on other websites and blogs in your niche or industry. This can help to build relationships and attract backlinks.

Broken link building: Search for broken links on other websites and inform the website owner about it, then suggest your own website as a replacement.

Press release: Write and distribute press releases about your business or website to online news outlets.

Infographics: Create shareable infographics with valuable information and embed them on your website.

Participate in online communities: Participate in online communities such as forums, discussion boards, and social media groups in your niche or industry and provide valuable input.

Paid Advertising: You can consider paid advertising such as Sponsored post on popular websites or blogs, but it's important to keep in mind that these links might not be followed and may not be as valuable as natural links.

Please note that acquiring backlinks from low-quality or irrelevant websites can actually harm your website's search engine rankings. It's important to focus on acquiring quality backlinks from reputable websites that are relevant to your niche or industry.

Viral Marketing. (Tamil) Search Analyst Sasikumar Talks

Viral marketing is a strategy that aims to use social networks to achieve a rapid increase in brand awareness or to achieve other marketing goals through self-replicating viral processes. The idea behind viral marketing is to create content or a message that is so interesting or valuable that it is shared by a large number of people, who in turn share it with their own networks.

There are a few key elements that are typically present in viral marketing campaigns:

A catchy message or piece of content: The message or content needs to be interesting, valuable, or entertaining enough to be shared by a large number of people.

A call to action: The message or content needs to include a call to action, encouraging people to share it with their own networks.

Social networks: Viral marketing relies heavily on the power of social networks to spread the message or content quickly and widely.

Emotion: People are more likely to share something that evokes an emotional response, such as laughter, awe, or inspiration.

A creative format: The message or content can be presented in a creative format like videos, memes, infographics, images, etc.

Some examples of viral marketing campaigns that have been successful in the past include:

The "Will It Blend?" campaign by Blendtec, which featured videos of the company's blenders blending unusual items such as an iPhone and a hockey puck.

The "Old Spice Man" campaign, which featured a series of humorous videos featuring a man dressed in a suit and on a horse.

The "Ice Bucket Challenge" campaign, which raised awareness and funds for ALS research by challenging people to dump a bucket of ice water on their heads and nominate others to do the same.

It's important to note that viral marketing can be difficult to predict and execute as it's largely depends on the audience's engagement and sharing, and it can't be forced or planned. However, by creating interesting, valuable, and shareable content, and by leveraging the power of social networks, you can increase the chances of your message or content going viral.

Attention Please!!! Marketing Via Attention. (Tamil) Search Analyst Sasikumar Talks

Create a Unique Value Proposition: Develop a clear and compelling message that highlights the unique benefits of your product or service. This will help to create attention and attract potential customers.

Use Visuals and Images: Use images and visuals that stand out and grab attention. This can include colorful graphics, infographics, and videos.

Use Influencers: Partner with influencers in your niche who have a large following. This will help to reach a larger audience and create attention for your brand.

Use Contests and Giveaways: Hosting a contest or giveaway can create attention and generate buzz for your brand. Make sure to promote the contest or giveaway on your social media channels and website.

Use Social Media: Create attention-grabbing content and use social media platforms to promote your brand. Utilize features such as hashtags and Instagram stories to reach a larger audience.

Host Events: Host events such as webinars, conferences, and workshops. This can create attention and attract potential customers.

Create a landing page: Create a landing page that highlights your unique value proposition and includes a call-to-action. Promote the page on social media and other platforms.

Use PR: Use public relations to generate media coverage and create attention for your brand. Reach out to journalists and media outlets to share your story.

Create Viral Content: Create content that is likely to be shared and go viral. This can include videos, infographics, and memes.

Use Storytelling: Use storytelling to create an emotional connection and capture the attention of potential customers. Share your brand's story and the impact it has on customers.

SEO (Organic Promotion) vs PPC ads (Paid Promotion). (Tamil) Search Analyst Sasikumar Talks

SEO (Organic Promotion) and PPC (Pay-Per-Click) ads are both digital marketing strategies used to increase website traffic and visibility. However, they differ in terms of how they work and the results they can produce.

SEO (Organic Promotion) is a process of optimizing a website and its content to improve its visibility in search engine results pages (SERPs) without paying for it. This is done by using techniques such as keyword research, on-page optimization, and link building to improve a website's ranking and visibility for relevant search terms. The ultimate goal of SEO is to achieve a high ranking on SERPs, which can lead to more organic traffic to a website.

PPC (Pay-Per-Click) ads, on the other hand, is a form of advertising where advertisers pay a fee each time one of their ads is clicked. These ads are typically displayed at the top or bottom of SERPs and are marked as "Ad" to differentiate them from organic results. PPC ads allow businesses to reach a targeted audience quickly, and the cost of the advertising is determined by the bid amount and the competition for the targeted keywords.

In summary, SEO is a long-term strategy to improve a website's visibility in SERPs organically, whereas PPC is a paid strategy to quickly increase visibility and drive traffic to a website through ads. Both SEO and PPC have their own strengths and weaknesses and can be used together to achieve the best results.