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Using Controversy and Hype in Marketing. Sasikumar Talks.

 #sasikumartalks #controversy #hype #controversialmarketing #hypemarketing #overhypedgamer

I want to talk about two things in this video: using controversy in marketing and whether it will be helpful for our business, and using hype for our marketing. I asked this question to ChatGPT and it has given some excellent answers. I want to share that with you. Controversy in marketing can be a useful tool for some businesses, but it can also be risky. I have seen some businesses use this concept of using controversy in marketing and achieve success, but for established brands or businesses, it can be risky. When you create a controversy, people will talk about it, but it may also divert attention from the product or service and the focus will be on the conversation or debate. So, it is important to think twice and prepare for any potential negative consequences before using controversy in marketing. Using hype in marketing can also be risky. If the product or service is really good, there will be a natural hype, but over hype or artificial hype in marketing can be a risky move. People's expectations will be high and if they are not met, they may be disappointed. It is important to match people's expectations and do careful marketing to avoid disappointment. In conclusion, using controversy and hype in marketing can be a useful tool for some businesses, but it can also be risky. It is important to have a clear plan for execution and a plan for handling potential negative consequences. Only masterminds can do this kind of marketing. Thank you.


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