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Hygiene is the new marketing trend. (Tamil) Search Analyst Sasikumar Talks.

 Hygiene is the new marketing trend. (Tamil) Search Analyst Sasikumar Talks.

Yes, hygiene is the new marketing trend. Particularly after the Covid spread, the trend further goes up. Some Street vendors and some shops in India still prioritize other things but not hygiene and sanitation. This video introduces shop owners and customers to keep a hygienic ecosystem in the shopping experience. I have been talking about a lot of strategies related to marketing, and I personally feel that hygiene and sanitation place an essential role in marketing your products and services. Thank you. Search analyst Sasikumar talks.


People prefer shops that are clean and hygienic for several reasons:

Health and safety: A clean and hygienic environment helps to reduce the risk of spreading germs and illness, which is especially important during the pandemics.

Trust and confidence: Shops that are clean and hygienic instill trust and confidence in customers. They are more likely to believe that the products being sold are safe and of good quality.

Comfort: A clean and hygienic environment is more comfortable to be in, and customers are more likely to stay and browse for longer periods of time.

Professionalism: A clean and hygienic shop projects a professional image and gives the impression that the business takes care of its customers.

Brand reputation: A clean and hygienic environment is an important aspect of a business's reputation, and it helps to attract new customers and retain existing ones.

Positive experience: Customers associate a clean and hygienic shop with a positive experience, which can lead to increased customer loyalty.


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