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What is AMP? (Accelerated Mobile Pages). (Tamil) Search Analyst Sasikumar Talks. (Part 2)

What is AMP? (Accelerated Mobile Pages). (Tamil) Search Analyst Sasikumar Talks. (Part 2)

Accelerated Mobile Pages (AMP) is an open-source project launched by Google in 2015 to improve the performance of web pages on mobile devices. AMP is designed to make web pages load faster on mobile devices by using a simplified version of HTML and limiting the use of certain types of code.

AMP pages use a special version of HTML, called AMP HTML, which has a reduced set of tags and limits the use of certain types of JavaScript. This helps to reduce the amount of code that needs to be loaded and processed by a mobile device, making the page load faster.

Additionally, AMP uses a Content Delivery Network (CDN) to cache and serve the pages, which further improves the loading speed of the pages.

Google has integrated AMP pages into its search results, so pages that are marked as AMP will be displayed with a lightning bolt icon in the search results, indicating that they are fast-loading pages. This can help to increase visibility and drive more traffic to your website, as users tend to prefer faster-loading pages.

AMP is not only limited to Google, many other platforms like twitter and LinkedIn also support AMP which makes it more accessible to the users.

Overall, AMP is a way to make web pages load faster on mobile devices, which can improve the user experience, increase visibility and drive more traffic to your website.


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